7th Diskwento Caravan opens in Baguio

By Liza Agoot

November 18, 2017, 11:01 am

BAGUIO CITY -- Discounted goodies with 10 percent to 50 percent off their prices are up for grabs at the three-day “Sari-Sari Bonanza Diskwento Caravan” at the Baguio Convention Center starting November 17.

Rice, grocery items, basic commodities, Noche Buena products, household and gift items, and other dry goods, including locally produced items, can be purchased at discounted prices until Sunday in the joint Department of Trade and Industry (DTI) organized event supported by the 70-year-old local Tiongsan Supermarket and its suppliers.

DTI-Benguet Consumer Protection Division officer in charge Richard Limpin III, in a media briefing, said the activity, now on its seventh year, is being undertaken in partnership with the city government through the local price coordinating council committee, distributors, suppliers, and seven-time caravan partner —Tiongsan.

Limpin urged buyers to check out the bundled packs at best value which are guaranteed fresh but cheap. 

He said aside from discounted products, the seventh year of the Diskwento Caravan will be showcasing the Cordillera culture through performances that will provide entertainment to the buyers. There will also be contests, raffles and other activities to entertain the shoppers.

He said the Diskwento Caravan had been institutionalized as a relevant activity during the month of October or November.

Shoppers from as far as Sagada in Mountain Province come to the yearly event.

Meanwhile, Limpin said the DTI central office had been assured by manufacturers of Noche Buena products that there will be no price increase until the holidays are over.

For his part, Jasper Golangco, Tiongsan’s vice president, said the prices and surprises will be similar to the sari-sari store bonanza done in the past six years.

“It’s been a good partnership with DTI and the suppliers. Whatever has been good in the past diskwento caravans, we are not reinventing the wheel, we are giving consumers what they want – bundling items at discounted prices across the board,” he said.

Based on past experiences, the items that recorded the biggest sales remain to be the basic commodities, including rice.

Golangco said the Diskwento Caravan is their pre-Christmas treat and help for Baguio residents and those who come to visit by providing quality items at low prices.

He said the success of the six previous Diskwento Caravans in the city had inspired their company and their partners to continue holding the event. (PNA)