The white sand beach at the Boracay New Coast (Photo courtesy of HSMA)
MANILA – The country’s hospitality industry’s largest sale on accommodations is set to open on Sept. 1, the Hotel Sales and Marketing Association (HSMA) announced Wednesday.
At a media launch in Manila, the HSMA said its annual September Online Sale (SOS) will offer as low as 75 percent discounts on hotel and resort stays, including dining packages, and experience.
This year, at least 85 hotels and resorts from across the country will participate in the month-long pandemic-born event.
“We aim to boost revenue for our member hotels, generating income and supporting their comeback. Finally, we want the sale to be a catalyst for inspiring travel and exploration across the Philippines,” HSMA Secretary and SOS project head Ma. Celeste Romualdo said.
The annual sale started in 2020 to help the hospitality sector, the hardest hit during the pandemic, stay afloat amid the devastating impact of the global health emergency.
The SOS has since generated PHP98.3 million in revenue after selling at least 16,436 from 2020 to 2023, with its highest sales recorded in 2022 at PHP35.6 million just as the easing of restrictions prompted revenge travel.
The HSMA said this year’s SOS would include packages for meetings, conferences, birthdays, weddings, and other special events.
The participating hotels, categorized into nine clusters, are:
Alabang, Pasay, and Parañaque Cluster
Acacia Hotel Manila
B Hotel Alabang
Belmont Hotel Manila
Crimson Hotel Filinvest Manila
Grand Westside Hotel Inc
Holiday Inn Express Manila Newport City
Hyatt Regency Manila
Kingsford Hotel Manila
Lanson Place Mall of Asia Manila
Okada Manila
Savoy Hotel Manila
Seda Manila Bay
Bellevue Manila
Bohol, Iloilo, and Bicol Cluster
Best Western Plus The Ivywall Resort Panglao
Bluewater Panglao Beach Resort
Misibis Bay Resort
Mithi Resort and Spa
Richmonde Hotel Iloilo
The Bellevue Resort Panglao
Boracay Cluster
Astoria Current
Belmont Hotel Boracay
Crimson Resort and Spa Boracay
Discovery Boracay
Fairways and Bluewater Resort Golf and Country Club
Feliz Hotel Boracay
Savoy Hotel Boracay
The Lind Boracay
Cebu Cluster
Bai Hotel Cebu
Belmont Hotel Mactan
Bluewater Maribago Beach Resort
Bluewater Sumilon Island Resort
Crimson Resort and Spa Mactan
Dusit Thani Mactan Cebu Resort
J Park Cebu
Marco Polo Plaza Cebu
Quest Hotel and Conference Center-Cebu
Savoy Hotel Mactan
Manila and Makati Cluster
Bayview Park Hotel
Diamond Hotel Philippines
Dusit Thani Manila
Hotel Lucky Chinatown
Seda Residences Makati
Sheraton Manila Bay
The Manila Hotel
Winford Manila Resort and Casino
North Luzon Cluster
Best Western Plus Metro Clark
Clark Marriott Hotel
Quest Plus Conference Center Clark
Swissôtel Clark Philippines
Palawan and Davao Cluster
Acacia Hotel Davao
Astoria Palawan
Club Paradise Palawan
Discovery Samal
Dusit D2 Davao
Dusit Thani Lubi
Lihim Resorts El Nido
Miniloc Island Resort El Nido
Seda Lio
Pasig, Taguig and Quezon City Cluster
Ace Hotel and Suites
Astoria Plaza
B-Hotel Quezon City
BSA Twin Tower
Discovery Suites
Eastwood Richmonde Hotel
F1 Hotel Manila BGC
Grand Hyatt Hotel
Joy Nostalg Hotel
Luxent Hotel
Marco Polo Ortigas Manila
Seda BGC
Seda Vertis North
The Linden Suites
Southern Luzon Cluster
Acuatico Beach Resort and Hotel
Acuaverde Beach Resort and Hotel
Anya Resort Tagaytay
Bayleaf Cavite
Club Balai Isabel
Hacienda Isabella
Pico Sands Hotel
Quest Hotel Tagaytay
Seda Nuvali
Summit Ridge Tagaytay
Taal Vista Hotel
The Farm at San Benito
Timberland Highlands Resort
Twin Lakes Hotel
The HSMA SOS website will open on Sept. 1 at hsma.org.ph/sos, with the sale officially ending at midnight on Sept. 30. (PNA)
