Batanes joins UNWTO network of tourism observatories

By Joyce Ann L. Rocamora

June 22, 2023, 4:59 pm

MANILA — Batanes has been included in the United Nations World Tourism Organization (UNWTO) International Network of Sustainable Tourism Observatories (INSTO), the Department of Tourism (DOT) announced Thursday.

According to the UNWTO INSTO page, an observatory monitors the sustainable tourism development of a place at a “destination level”.

For Tourism Secretary Christina Frasco, the province's inclusion reflects the successful sustainability efforts in local destinations in the Philippines. The DOT formally endorsed the application of Batanes Islands as an INSTO member last March 31, 2023.

“The Department of Tourism is delighted with the inclusion of Batanes Islands to the highly regarded UNWTO International Network of Sustainable Tourism Observatories. We congratulate the Batanes Tourism Hospitality Monitoring Center and thank them for all their efforts at inspiring local destinations to prioritize sustainability as it greatly benefits Philippine Tourism. We hope to add more of our destinations to this global network in the future,” Frasco said.

The observatory will be led by the Batanes Tourism Hospitality Monitoring Center (BTHMC) —the research group in-charge of the monitoring of tourism sustainability on the islands.

BTHMC will be in collaboration with the province and its local stakeholders to deliver its commitment to support the sustainable development of tourism based on evidence and a participatory approach.

These commitments, according to the special UN agency, are instrumental in building a sustainable and resilient tourism sector that benefits the local people, the Ivatans, as well as visitors, while ensuring environmental and cultural conservation.

“For any destination, measurement is important as it provides a better understanding of where a destination stands and where it wants to go,” UNWTO Secretary-General Zurab Pololikashvili said in a release.

“For a destination like the Batanes Islands, such measurement work is even more relevant as it will help to preserve the uniqueness of the islands and build a responsible sector that benefits the local people and visitors alike. We are very pleased to welcome the Batanes Observatory as a new member of the INSTO network,” he added.

Batanes Islands, the northernmost part of the Philippines famous for its breathtaking views overlooking the Pacific Ocean, is the first tourist destination in the entire country chosen as an INSTO Network member.

Though occasionally pummeled by strong typhoons due to its location, Batanes Islands continue to wow tourists with its majestic sceneries at any viewpoint, distinct flora and fauna, not to mention that its traditional houses, including those proclaimed as heritage sites, built from stones, thus able to withstand challenging weather conditions.

The indigenous natives of Batanes, the Ivatans, are also known to be resilient and welcoming people.

At present, there are UNWTO INSTO operating in the United States, Spain, Brazil, Greece, Thailand, and Indonesia, among others, with the highest number of INSTO observatories found in China. (PNA)

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