Batangas promotes local artists, products on National Arts Month

By Pot Chavez

February 19, 2024, 8:26 pm

<p><strong>PROMOTING THE ARTS</strong>. Batangas' Provincial Tourism and Cultural Affairs Office (PTCAO) is taking advantage of the National Arts Month celebration this February to give the local economy a boost by spotlighting the works of local artists and the province’s traditional goods. The provincial government has been supportive of the endeavors of local artists such as the Lipa Actors Company, seen here in this undated photo. <em>(Photo courtesy of Lipa Actors Company and PTCAO)</em></p>

PROMOTING THE ARTS. Batangas' Provincial Tourism and Cultural Affairs Office (PTCAO) is taking advantage of the National Arts Month celebration this February to give the local economy a boost by spotlighting the works of local artists and the province’s traditional goods. The provincial government has been supportive of the endeavors of local artists such as the Lipa Actors Company, seen here in this undated photo. (Photo courtesy of Lipa Actors Company and PTCAO)

BATANGAS CITY – The Provincial Tourism and Cultural Affairs Office (PTCAO) here is taking advantage of National Arts Month to stimulate the local economy by drumming up interest in the works of Batangueño artists as well as the province’s traditional goods.

In an interview on Monday, Amado Hagos, Division Head of Culture and Arts of PTCAO, said National Arts Month, which is celebrated every February, provides the perfect opportunity to spotlight Batangas’ rich cultural heritage and its indigenous products.

He noted that the provincial government, through the PTCAO, will be supporting several events that recognize local artists who have excelled in their respective fields as part of the month-long celebration.

An awarding ceremony for local artists is set to happen on Feb. 27 to be followed by a film directing with Gabriel Malvar, a Dangal ng Batangan awardee and a film showing from Kidlat Tahimik’s advocacy.

“It will be the first 'Gawad Kumintang Para sa Sining' to recognize local artists who have made an impact in their respective fields of arts including architecture, dance, theatre, music, visual arts, media arts, and literature,” said Hagos.

The Batangas History Society will also be conducting "Unang Pandayan" to plan, research, and share knowledge about the history of the province.

Hagos said the society is very important because they are an organized board consisting of historians, writers, and academicians to strengthen programs that will promote local culture and heritage to locals and tourists alike.

He added that the group has organized consultative meetings with the research centers of colleges and universities in the province last year.

Meanwhile, Hagos said the Batangas Culture and Arts Council has been active in strengthening its network with local artists, paving the way for the forming of many art groups.

He said local artists are mainstays in provincial government events, as encouraged by Batangas Governor Hermilando Mandanas while cultural mapping of local government units (LGUs) is also ongoing.

“I hope we celebrate art every day because being involved, engaged, and appreciative of it helps us ease the burden of life,” Hagos said.

Likewise, the “Lokal Eh!” program of the provincial government is helping showcase Batangas products like the "barong tagalog", "balisong", "habing-Ibaan", and local food like tamales and suman.

Hagos is urging local government units to take advantage of the inflow of tourists in their jurisdictions to aggressively promote their traditional products.

He cited the establishment of "pasalubong centers" in Taal, Ibaan, Lobo, and Batangas City, which has generated much attention to the production of local cottage industries. (PNA)

 

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